LONDON (AP) 鈥 A children's book written by British celebrity chef Jamie Oliver has been withdrawn from sale after it was criticised for causing offense to First Nation Australians.
The Guardian newspaper reported Saturday that the National Aboriginal and Torres Strait Islander Education Corporation blasted 鈥淏illy And The Epic Escape,鈥 which was published earlier this year.
The group criticized one of the subplots of the book, which tells the story of a First Nations girl living in foster care, for contributing to the 鈥渆rasure, trivialisation, and stereotyping of First Nations peoples and experiences."
In a statement, Oliver, 49, said he was 鈥渄evastated鈥 to have caused offense and apologized 鈥渨holeheartedly.鈥
鈥淚t was never my intention to misinterpret this deeply painful issue," he said. "Together with my publishers we have decided to withdraw the book from sale.鈥
First Nation campaigners were particularly aghast that neither Oliver nor his publishers, Penguin Random House, had consulted with them before the novel was published.
鈥淚t is clear that our publishing standards fell short on this occasion, and we must learn from that and take decisive action,鈥 the publisher said. "With that in mind, we have agreed with our author, Jamie Oliver, that we will be withdrawing the book from sale.鈥
Oliver, who is in Australia promoting his latest recipe book, is among a long list of celebrities to have put their names to children's books, a trend that has been criticized by many children's authors, who say they are being crowded of their market.
Oliver released his first children鈥檚 book, 鈥淏illy And The Giant Adventure,鈥 last year and said in a social media post that he had 鈥渃arefully chosen the font to make sure the text is as clear as possible鈥 as dyslexic people like himself can find it hard to read.
Oliver, who rose to fame in 1999 with his book and television show 鈥淭he Naked Chef,鈥 has long campaigned on children鈥檚 food and nutrition and caused a furore in 2005 when he hit out at the nutritional of some school dinners in the U.K.
The Associated Press